About us


Customer benefits

  • Creative realization of ideas
  • Technical expertise
  • Driving brand awareness
  • Supporting sales through promotions at the point of sale
  • Competent and attractive presence at trade shows
  • Boosting brand presence to enhance existing customer loyalty and acquire new customers

How we do it

  • Customer enquiry
  • Ideation and concept development
  • Custom quotation within 48 hours
  • Realization
  • Analysis and assessment of the campaign
  • Reporting

The success story of a full-service agency and its partners over the past 15 years

In 1999, we founded the eastwestpromotion agency in Berlin and initially specialized exclusively in personnel deployment. Already during those early years, we developed the strong customer base that we continue to build on successfully today..

In 2013, after merging with the leading beauty agency promotion for you and founding the company eastwestpromotion GmbH, we began supporting beauty industry customers at events like “Die Goldene Kamera” film and television awards, fragrance relaunches, and Germany-wide fragrance promotions.

In March 2014, eastwestpromotion GmbH, now a part of the Magic Sky Group, reorganized its service portfolio in four spheres of activity: eastwest pro motion, eastwest pro event, eastwest pro duction, and eastwest pro sports.

Our pro motion team handles the assignment of trained and committed personnel for promotional and sales activities, from trade show hostesses and exhibition staff to stage-building and technical crews. Our pro event team primarily focuses on developing concepts for large-scale events and their successful realization. The implementation of customers’ technical requirements is the domain of our pro duction team – with our Magic Sky canopy systems, we provide the most aesthetically pleasing shelter solution for major events.

Since December 2015, eastwest’s pro sports team has been responsible for handling sports marketing and sponsorship. As a partner agency for FIBA 3x3 Basketball, eastwestpromotion provides support for tournaments around the world – from Mexico to Doha. We cover everything from the acquisition of sponsors to providing the on-site technical director.

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